Service 03 — Bespoke Builds

Custom exhibition stands for raw space & complex builds

For exhibitors who need a fully bespoke structure — a custom exhibition stall or custom exhibition booth with an irregular footprint, a double-storey build, or a raw-space plot with no template that fits. This is a different job from standard booth design: more engineering, more approvals, more original structure.

Start a project Common questions

Quick answer

A custom exhibition stand is a purpose-engineered structure — usually for raw space, an irregular footprint, or a double-storey build — where a shell-scheme or modular layout can't meet the brief. It involves more structural design and venue approval than standard booth design.

Who this is for

Not every exhibitor needs a custom build

Who it's for

Raw-space, flagship or oversized stands

Exhibitors with a raw-space allocation, an irregular or oversized footprint, or a flagship presence where a standard modular or shell-scheme format won't achieve the brief.

Problems it solves

Briefs a template can't accommodate

Double-storey structures, non-rectangular plots and fully bespoke brand environments need structural engineering and approval planning that standard stall design doesn't cover — that's the gap this service fills.

If your stand is a standard shell-scheme or modular format, Exhibition Booth & Stall Design is the right starting point instead.

Where this fits

Custom vs. modular vs. shell scheme

Three different starting points — this page covers the first.

Build type	Starting point	Best suited to
Custom / bespoke	Raw space, purpose-engineered structure	Unique footprints, double-decker, premium or flagship presence
Modular	Reusable component system	Exhibitors attending multiple shows a year
Shell scheme	Organizer-provided frame and fascia	Standard stalls, tighter budgets, quicker turnarounds

Need the modular or shell-scheme route instead? Start with Exhibition Booth & Stall Design.

What makes a build "custom"

Engineering decisions a standard stall design doesn't need to make

Structural load and height engineering for multi-level or oversized builds
Irregular or non-rectangular footprint planning
Venue structural approval and safety sign-off coordination
Purpose-built materials rather than stock modular components

FAQ

Custom exhibition stands — common questions

A custom stand is a fully bespoke structure — often raw space, double-storey, or an irregular footprint — where a modular or shell-scheme layout can't meet the brief. Standard booth design works within more conventional formats and dimensions.

Yes, subject to the venue's height allowances and structural approval requirements for the specific exhibition and hall.

Generally yes, because materials and structure are purpose-built rather than reused from stock components. The exact difference depends on complexity, size and finish level.

Some elements can be, depending on how the structure is engineered. We can design with future reuse in mind if that's part of your brief from the start.